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Behind the scenes on Ridiculous Ranches with Reyne Hirsch

“For me to say wow is not an everyday occurrence,” says Reyne Hirsch—and with her own gallery and 13 seasons appraising high-end 20th-century art on Antiques Roadshow under her belt, she means it. Still, when she walks into the entryway of the spectacular Hill Country ranch owned by hair care magnate John Paul DeJoria and his wife, ‘wow’ is the only word Hirsch can find to describe it (and she says it four times).

DeJoria’s 96-acre luxury compound in Dripping Springs is one of the modern country estates explored by Hirsch on Ridiculous Ranches, the first show of its kind on the equestrian-focused cable network Ride TV. To get the concept, think Downton Abbey with more than a little Duck Dynasty mixed in.

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Reyne Hirsch is an expert in the luxury goods industry.

Acting as the buyer’s agent for a mysterious billionaire, Hirsch travels (by helicopter, Maserati and private jet, natch) from Texas to Alaska, Montana and Colorado in search of the perfect rural retreat to match his laundry list of requests. In the process she finds exotic animal habitats, famed celebrity party pads, spa-like pools, gun-toting neighbors and some of the most stunning natural views on the planet.

Gawking at the homes of our well-heeled neighbors is nothing if not a traditional American pastime, Hirsch says showcasing real properties that are on the market means real inspiration for viewers. “These are houses that are lived in—when you walk in they feel warm and family-oriented,” she says. You don’t feel like you’re walking into a museum.”

Ridiculous Ranches premieres Sept. 21 at 8 p.m. on Ride TV.

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