in Preparation for Super Bowl LI, Rolling Stone is throwing a party with a stellar talent lineup, which also happens to fall during the magazine's 50th anniversary year.
Held on Saturday, Feb. 4, just a day before the Big Game, the invitation-only event, dubbed Rolling Stone Live, will feature top acts including DJ-producer Diplo, hip-hop legend Nas and renowned DJ Cassidy, who performed at President Obama’s 50th and 51st birthdays.
“I like to joke around and say, ‘If he’s good enough for Obama’s inauguration and Jay-Z and Beyoncé’s wedding, he’s good enough for a Rolling Stone event,'” laughs Michael Provus, the magazine's CRO.
The party will take over the Museum of Fine Arts, Houston with about 1,500 guests, including some of the hottest names in entertainment and sports, in attendance. The museum is not only the perfect size for the evening's festivities, it's in just the right location, right off the rail, between downtown and near NRG Stadium.
“We like to establish intimacy amongst guests and still provide them with a concert-level performance,” explains David Spencer, CEO and co-founder of Talent Resources Sports, which has partnered with the Rolling Stone on its annual Super Bowl party for the last three years. “People are coming to hang out, like celebrities and athletes,” he adds. “This is where they go hang out after they’re done working.”
Additional performers will be announced in the coming week.