Starting Today, Lyft Celebrates Women's History With Free Rides to Noteworthy Spots

The March promotion aims to get people to museums, monuments, and women-owned businesses, including three in Houston.

By Abby Ledoux March 8, 2019

Score a free ride to Houston Public Library's historic Julia Ideson Building.

In an effort to make important, women-centric locations more accessible, Lyft is offering free rides to certain destinations for Women's History Month. The promotion begins today—International Women's Day—and rides up to $10 are eligible for credit using code "WHMIAH19."

Destinations around the country include historic monuments, museums, and women-owned businesses, from bookstores to breweries. Three are featured in Houston: the Julia Ideson Building at Houston Public Library, Goodykoontz Museum of Girl Scout History, and 4J Brewing Company.

Julia Ideson, 1880–1945

And now, a history lesson: The historic, Spanish-style HPL building at 550 McKinney, which houses some of the library's archival collection, is named for Julia Bedford Ideson, the first head librarian who served HPL for more than 40 years. Ideson was a suffragist—she spoke at the first open-air women's suffrage rally in Texas in 1915 and was active in the League of Women Voters—and was involved in civic causes like making library services more accessible to minorities and, during the war effort, campaigning for Liberty Bonds.

During her lengthy tenure, the library added five branches and a bookmobile, grew its collection from around 13,000 volumes to nearly 266,000, and increased annual circulation ten-fold. Ideson died of a heart attack in 1945 while visiting a friend in Pennsylvania. She was 65.

Over in Upper Kirby, learn about the history of the Girl Scouts at the (free) museum named for lifetime Scout, historian, and philanthropist Dorothy Goodykoontz. There, peruse artifacts collected from all over the world including troop scrapbooks, vintage uniforms, Girl Scott dolls, and old films and movies. Accomplishments of Houston's San Jacinto Council—chartered in 1922, 10 years after the founding of Girl Scouts of the USA—are all chronicled there, too.

Cap off a full day of learning with a cold one (FYI: beers are $4 until 7 p.m. on Fridays) brewed by a Spring Branch craft brewery owned and operated by four sisters whose names all start with—you guessed it—J. 4J's beers—year-round offerings include amber, blonde, and pale ales, an IPA, and a stout—are touted as drinkable, flavorful, and higher in alcohol content.

There's even a beer-loving women's group called 4J Ladies that meets at the brewery monthly to drink, craft, and learn a new skill from local women business owners. Memberships are $50 a year, but the group is full right now—you can join the waiting list for a spot online.

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