Meet Becky Hollands, the Houston Designer Dressing the "Modern Sophisticate"

Hallmarks of Hollands' career thus far: A feature in Vogue Taiwan, a slew of charity gala auctions, and a wide range of clients–including a Real Housewife.

By Julia Davila March 14, 2018

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Becky Hollands, center, is pictured with models in her designs at Fashion X Houston.

Image: Greg Cestaro

As a young girl attending an international school in Hong Kong, Becky Hollands has fond memories of having high tea and shopping with her mother.

“My fascination with fashion and clothing developed then,” she said.

When Hollands moved back to Houston, she set out to pursue her dream as a fashion designer and launched her own brand. The "challenging pace and endless creativity" drew Hollands to the industry, as did "the challenge of creating a work of art that only fits a particular body," she said.

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Image: Jack Opatrny

Today, the Texas Tech Apparel Design and Manufacturing alumna describes her brand as "modern, sophisticated, and effortless," and she's gained a following, having dressed a range of prominent women including Bravo’s Real Housewives of Dallas star LeeAnne Locken, Grand Dame Joanne King Herring, Carolyn Farb, and Madame Y. Ping Sun. Hollands was recently featured in Vogue Taiwan.

“To be recognized and featured in Vogue has always been a personal goal of mine. As a designer, I feel a great sense of accomplishment to be recognized on an international level,” Hollands said. “I am also so excited Vogue Taiwain featured me as I am very proud of my heritage.”

Hollands' brand is tiered, encompassing one-of-a-kind designs under Becky Holland Atelier; custom, made-to-order seasonal collections shown through exclusive trunk shows with the Becky Hollands Label; and wardrobe staples–like her signature LBD with ostrich detail and a laser-cut chiffon fringe scarf named for Carolyn Farb–in Becky Hollands Essential Collections.

With a contemporary and timeless aesthetic, Hollands' designs are for runway models and jetsetting Houstonians alike. Universal and versatile, her silhouettes are meant for women of all ages.

“Every woman should be confident enough to express her individuality through her style,” the designer said.

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Becky Hollands and Joanne King Herring

Her favorite part of designing is the process it entails–sitting down with clients, channeling their personalities, conceptualizing an idea, and turning it into something tangible.

While working on a destination wedding gown for a client, Hollands brought her on as her muse.

“Understanding a client’s lifestyle is important when designing and planning designs for their lifestyle and events on their calendar,” she said. “Channeling one’s personality into the designs he or she will wear is an important reflection of individuality, and honing in on appropriateness for each event is vital throughout the design process.”

She finds inspiration everywhere–from family, friends, and surroundings, and experiences both past and present. Houston–Hollands' hometown–is another major influence. The diversity of the Bayou City offers endless opportunity to cater to a wide range of clientele.

“Art is just a part of my everyday viewpoint. My designs always reflect [the] things I am passionate about,” she said. Her "creative mind," she added, "is perpetually on."

Aside from design, philanthropy plays a considerable role in Hollands' life. She credits her charitable outlook to her upbringing and her passion for designing for charity gala auctions, like those for The Junior League, Asia Society, Big Brothers Big Sisters of Greater Houston, Ronald McDonald House, and more. 

“I recognize that I can use my talents, skills, and my unique opportunity as a designer in the industry to bring awareness to causes close to my heart,” Hollands said.

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Duyen Huyen in a Becky Hollands design

Image: Jenny Antill

A favorite project to-date is assisting with a pageant to encourage and promote inner beauty for Champions Kids Camp, an organization that nurtures children ages 8-12 who have survived a traumatic injury, illness, or personal loss. Volunteers sew more than 80 dresses, and girls can decorate a belted tulle skirt, tiara, and sash.

“Seeing the faces of these children is everything,” Hollands said. 

For Hollands, philanthropy is a way to "sustain momentum" in her career.

“Volunteering inspires me and keeps me grounded,” she added.

Are there any trends you're looking forward to seeing this year?

I have always loved off-the-shoulder and velvet.

What's your go-to room service order?

Fries, always! 

What's your favorite lip color?

I love Givenchy’s Rouge Interdit Vinyl Lipstick in Noir Révélateur. The color changes depending on the pH of my lips. It’s such a fun lipstick!

What are your beauty travel essentials?

I like to keep it simple and basic. Moisturizer and makeup remover are always a must when traveling. I am obsessed with Kiehl’s lip balm in mango and Erno Lazlo’s Hydra Therapy Vitality Mask. 

How much is too much to pay for a pair of shoes?

Carpe diem! If you know you’re going to wear them as many times as they cost, I say go for it. Shoes can also make and compliment your entire look.

What's your favorite account to follow on Instagram?

Right now, Winston_Moose.

What's an emoji you wish existed?

A “modern sophisticate” emoji.

What's your ideal date night?

An ultimate date night would start off going to a new art gallery opening, then light bites and cocktails on a patio with live music. For a date night with the gals, anything goes! It’s so fun when each of my gal pals picks a different restaurant for each course of the meal.

What's the best piece of advice you've ever received?

"Modesty, self-control, perseverance, indomitable spirit"—an old Taekwondo quote I first learned in my martial arts training as a youth. It is a universal truth and can be applied to all aspects of life.

What industry advice would you offer aspiring designers? 

Follow your path. Just know you will be the one dealing with the consequences of the actions you take. Listen to advice, but take advice strategically. No one knows what works best for you except yourself.

What's your best overall life tip?

Have an indomitable spirit. Because I strive to have an indomitable spirit in my path as a designer, I am determined not to give up despite all the challenges I have encountered. Also, gratitude in all areas of my life has helped me be aware of utilizing what I have at hand, and at the time I have to accomplish my goals.

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