Sarah may be a native of Dallas/Fort Worth, but today she’s loyal to Houston. (She still loves the Cowboys.) She joined the Houstonia team in October 2014, heading up fashion, style and design coverage and covering other beats including the local drag queen scene and all things Matthew McConaughey.

A Rice alum, she previously worked for CultureMap and the Houston Chronicle.

Let's Get Some Shoes

The New James Harden Colorway Is the MVP of our Hearts

Harden continues to challenge traditional notions of men's style.

02/16/2017 By Sarah Rufca Nielsen

Home & Design

Get Designer-Approved Floors with This Chic Rug Collection

Marie Flanigan has released a new slate of nature-inspired rugs for Madison Lily.

02/15/2017 By Sarah Rufca Nielsen

All Hail

Beyoncé Rules as a Literal Goddess in Stunning Grammys Performance

She finished with four words that will define her performance: "Let it be glorious."

02/12/2017 By Sarah Rufca Nielsen

Reppin' H-Town

Solange Opens Up for the Cover of Elle

The younger Knowles sis talks about her art and her relationship with her sister in her biggest magazine feature yet.

02/09/2017 By Sarah Rufca Nielsen

5 to Try

Say 'I Do' to These Unique Engagement Rings

Houston designers are bringing more to the table than a simple solitaire.

02/08/2017 By Sarah Rufca Nielsen

Super Bowl LI

NFL Players' Wives Stomp the Turf at Tootsies

The energy was off the charts as ladies bounced, danced, spun, dabbed, and vamped for the cameras.

02/06/2017 By Sarah Rufca Nielsen

The Big Game

Lady Gaga Blows the Roof Off the Halftime Show

We are living in interesting times, and Gaga deftly noted it while presenting a spectacle designed to include anyone and everyone watching. Maybe that was the biggest feat of all.

02/05/2017 By Sarah Rufca Nielsen

Reppin' H-Town

Wear Your Houston Pride with Bun B's Trill New Caps

His vintage 'stros design is 💯 💯 💯

02/03/2017 By Sarah Rufca Nielsen

Fitness Friday

Top Golf's First-Ever Swing Suite Debuts in Downtown Houston

Friends can share the luxury gaming experience inside the Four Season Hotel's new Bayou & Bottle bar.

02/03/2017 By Sarah Rufca Nielsen

Media Studies

The Yankee's Guide to the Houston Super Bowl, Part II

Judging the timely takes on Houston from the Weather Channel to Vogue.

02/02/2017 By Sarah Rufca Nielsen

Q&A

Is J.J. Watt A Budding Style Icon?

J.J. Watt talks style, the trouble with shopping and his date night look at the Nordstrom launch of Mizzen + Main.

02/02/2017 By Sarah Rufca Nielsen

Houston, Texas, Baby

Beyoncé Stepping Up Production of Mini-Beyoncés

This is the best possible version of twinning.

02/01/2017 By Sarah Rufca Nielsen

Suit Up

This River Oaks District Pop-Up Shop Is Where the NFL Guys Are

Football meets fashion at Alba, plus the inside scoop on where else the top players will be hanging out.

01/30/2017 By Sarah Rufca Nielsen

Our City on Lifetime

Houstonians Now Have Two More Reasons to Watch Lifetime Movies

Kelly Rowland's bob and Onyii Brown's clothing line star in Love by the 10th Date.

01/27/2017 By Sarah Rufca Nielsen

Super Bowl LI

In Town for the Super Bowl? Here's Where to Go

How to eat, drink, play and stay like a local

01/26/2017 By Sarah Rufca Nielsen

Super Bowl LI

Downtown Houston Has Undergone a Dramatic Tranformation Since the Last Super Bowl

The last time the Big Game came to town, downtown offered tourists a bunch of nightclubs… and not much else. What a difference a decade makes.

01/26/2017 By Sarah Rufca Nielsen

Store Report

Where to Shop After Brunch: Luxington

Aussie brands and affordable finds are what set Luxington apart.

01/25/2017 By Sarah Rufca Nielsen

Favorite Things

Want/Need/Love: Houston's Sephora-Busting Skincare and Other Obsessions

5 things that lifestyle editor Sarah Rufca Nielsen fell in love with this week.

01/24/2017 By Sarah Rufca Nielsen

Ultimate Guide to Buffalo Bayou Park

5 Instagram-Worthy Spots Along Buffalo Bayou

Because if you don’t filter, share and hashtag your day in the park—#parkitlikeitshot, people—you might as well stay home.

01/23/2017 By Sarah Rufca Nielsen