Sarah may be a native of Dallas/Fort Worth, but today she’s loyal to Houston. (She still loves the Cowboys.) She joined the Houstonia team in October 2014, heading up fashion, style and design coverage and covering other beats including the local drag queen scene and all things Matthew McConaughey.

A Rice alum, she previously worked for CultureMap and the Houston Chronicle.

B Day

Praise B! Sources Say Beyoncé's Twins Have Arrived

It's time to release the doves you've been saving for the occasion.

06/17/2017 By Sarah Rufca Nielsen

Menswear

J.J. Watt Teases His Forthcoming Fashion Collection

The defensive end is flexing his design muscles this summer.

06/15/2017 By Sarah Rufca Nielsen

Trend Piece

How to Find the Perfect Straw Hat for Your Summer Style

Six chic ways to be the ultimate shade queen.

06/12/2017 By Sarah Rufca Nielsen

Fitness Friday

Downtown's Campiest Free Workout is Body by Broadway

Nobody's gonna rain on this fitness parade.

06/09/2017 By Sarah Rufca Nielsen

Menswear

Matt Bomer Is Tuxedo Perfection at the CFDA Fashion Awards

The Spring native proves menswear doesn't have to be boring.

06/09/2017 By Sarah Rufca Nielsen

Sorry, Wallet

6 Houston Stores to Shop in June

From a revamped Father's Day destination to Galveston's newest dose of luxury. (Did we mention the sales?)

06/07/2017 By Sarah Rufca Nielsen

Life Lessons

MISS Academy Is the Finishing School for the Instagram Generation

Former Miss USA Crystle Stewart is teaching aspiring moguls and mavens everything from laundry to how to get likes.

06/06/2017 By Sarah Rufca Nielsen

Trend Piece

5 Stylish Umbrellas to Brighten a Rainy Day

You know, just in case it never stops raining.

06/05/2017 By Sarah Rufca Nielsen

Sign of the Times

The Emerson Rose Marquee Is Giving Us Life

An ode to the cheekiest shop sign in town.

06/05/2017 By Sarah Rufca Nielsen

Fitness Friday

Volleyball Is Houston's Newest Drinking Game

If you thought petanque and cornhole were vigorous drinking activities, you ain't seen nothing yet.

06/02/2017 By Sarah Rufca Nielsen

Retail

Lisa Powers Is River Oaks District's New Shopping Pro

A personal shopping service means never missing out on one-of-a-kind shoe finds.

06/01/2017 By Sarah Rufca Nielsen

Beauty

Give Your Blow Dryer the Summer Off

It's too hot for heat styling, so try these 9 hair products for easy style—no frizz included.

05/30/2017 By Sarah Rufca Nielsen

Pom-Tastic

Make Your Summer Style Pom Wonderful

Kitschy yet cute, let pom-poms add a double dose of fun to your accessories this season.

05/26/2017 By Sarah Rufca Nielsen

Cheap Thrills

Why Do We Have Memorial Day Sales?

Plus, what to buy—other than mattresses—and what to wait on until the real deals arrive.

05/25/2017 By Sarah Rufca Nielsen

So long, Dereon

Goodbye to the Hadley Street Dreams

Mathew Knowles has sold the Midtown music and event complex where Beyoncé and Solange recorded.

05/25/2017 By Sarah Rufca Nielsen

Summer Survival Guide

50 Ways to Stay Calm, Cool and Collected This Summer

How to survive Houston's stickiest season.

05/25/2017 By Jeff Balke, Jeanne Lyons Davis, Nicki Koetting, Alice Levitt, Catherine Matusow, Sarah Rufca Nielsen, Marianella Orlando, and Katharine Shilcutt

Alternative Medicine Guide

The Essential Facts About Essential Oils

The practice of using plant-based essential oils to promote healing offers—yes!—real health benefits.

05/25/2017 By Sarah Rufca Nielsen

Clutch City

We Are Literally Dyeing Over These Shibori Prints

Chic shibori is bringing tie-dye back.

05/25/2017 By Sarah Rufca Nielsen

Elements of Style

Elements of Style: Ashley Cid, Entrepreneur

The owner of the online shop Milk & Honey Vintage is young, but her style is classic.

05/25/2017 By Sarah Rufca Nielsen

Cheap Thrills

Where to Shop for Sandals on a Budget

Five places to buy a summer's worth of shoes without breaking the bank.

05/24/2017 By Sarah Rufca Nielsen